CORPORATE SOCIAL RESPONSIBILITY

Since 2018, Taco Bell has supported the Little People Association Romania.

Due to the generosity of our customers, we monthly donate the amounts collected in the boxes available in all Taco Bell restaurants.

Established in 1996, the association provides psychosocial support for children and adolescents from 10 onco-pediatric centers in Romania and the Republic of Moldova.

The program runs daily from Monday to Sunday and is tailored to all age groups. Little People Association implements each therapeutic activity with consistency. Their focus on every patient, brought significant results in the fight against the disease, in the acceptance of hospitalization, courage and hope. Finally, it created a comfortable environment in which sick children have access to games, fun activities and a secure place where they can develop harmoniously from a psycho-social point of view.

Little People Romania is the first organization to standardize psychological support services for children with cancer. They have established a supportive community for cancer survivors, the Temerarii Community. Digital technology was introduced in hospitals and is available to patients throughout the educational and emotional support process. It has also created a therapeutic kit for more than 2000 children and adolescents with cancer who they manage annually. They have also launched the teletherapy platform for young people affected by the disease.

More details on the association’s programs can be found here.